PAS Awards 2014…..
Heartiest Congratulations to the winning campaigns of PAS Awards 2014!

PAS Awards 2014 accolades all the participants, the nominated entries and finally the winning entries that stood out for their out-standing creative and effectiveness.

From among 197 entries that participated this year, PAS Awards 2014 went out to the winners in the 27 regular categories and 4 special categories. And not forgetting the two special awards - "Campaign of the Year" and "Best Original Local Campaign".

We extend our appreciation to all our sponsors and partners who supported us throughout to make PAS Awards 2014 a success.

The full list of winners of the PAS Awards 2014 is available here. 

Nominees for 2014




Important downloads:

For further details contact:
Ms. Uzma Nawaz
PAS Award Secretariat
2nd Floor. 6-C, 7th Commercial Lane
Zamzama Phase V, DHA, Karachi
Telephone: +92(21) 3583 6072-3
Email: awards@pas.org.pk


 

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Partners & Sponsors 2014

News & Updates

PAS AWARDS 2014 4TH PAS AWARDS 2014 HELD IN KARACHI

imKarachi May, 17, 2014: The PAS Awards, organized by the Pakistan Advertisers Society, and one of the most recognized and credible advertising events in Pakistan, ... read moe

im"The best of the PAS Awards entries can stand toe to toe with the best in the world in building strong brands and achieving their objectives" – Julian Suanders – Founder, The Joined-up Company....... read moe

Views & Comments

Mahmood Nanji

im"As one of the Founder Members of the PAS representing Tapal Tea Pvt Ltd , it really is very exhilarating to see how this body struggling for survival at its inception has gained the prominence that it deserves as a representative body of the Advertisers of Pakistan.
The PAS Awards 2013 is a special initiative taken by this august body amongst other initiatives to encourage, appreciate and recognize the efforts made by the advertisers to promote their Brands in a creative and distinctive manner because advertising has a responsibility of being credible. The CSR aspect of the advertising medium is also recognized.
I was involved in the process as a judge last year and I must admit that the experience was an unbelievable one because of the strictness of the criteria's on the basis of which the judgment and selection is made.
All the best to the PAS on this renewed initiative."

Mahmood Nanji
Advisor
Millac Foods (Pvt.) Ltd.

Arshad Mahmud

im"The Awards are usually given in any field for the sole purpose of encouraging the practitioners of that field to excel in their work. Advertisers expect from there consultants or team members to be creative; however, this creativity has to remain within the ambit of product brief and stated objectives and judged on the basis of achieving the stated objective. This enchained creative environment makes PAS Awards unique."

Arshad Mahmud
Director Programmes and Administration
National Academy of Performing Arts

Sunil Gupta

im"The recognition of excellent creativity in advertising by one's peers and leaders is perhaps the best way to reward the practitioners of this difficult art & encourage fresh and incisive brand communications. The professional manner in which PAS conducts its annual Awards are exemplary and the appropriate tribute to the marcomm industry."

Sunil Gupta
CEO
Sting Communications India

Sabeen Saigal

im"The PAS Awards is a great way for encouraging creativity in Pakistan. We are constantly striving to finds ways to raise the creative bar and I believe this cannot be done without recognising and rewarding great ideas when they do exist. Our industry has come a long way with an even longer way ahead, but award shows like PAS will help us catch up to the rest of the creative world faster."

Sabeen Saigal
CEO
RED Communications Arts

Julian Saunders

im"The best of the PAS Awards entries can stand toe to toe with the best in the world in building strong brands and achieving their objectives"

Julian Saunders
Founder
The Joined-up Company

Afzal Shahbuddin

im"It is such a pleasure to see the PAS Awards go from strength to strength every year. PAS Awards very effectively showcase the best advertising and brand building efforts in the country and serve as a source of inspiration and encouragement for the advertising and marketing fraternity. A stringent selection criterion across a large number of categories ensures that only the best of the best make it to the Awards list, and the bar keeps going up every year. Also, the hard work and the attention to detail that the PAS team puts in to planning and executing the entire Awards process symbolizes the high standards of excellence that the PAS Awards have come to stand for. Keenly looking forward to the 2013 edition !"

Afzal Shahbuddin
Managing Director
Resource Edge

Ejaz Wasay

im"8. I am delighted to hear that the PAS Awards process is on track for the third consecutive year. It is a brilliant example of a collaborative effort between key industry stakeholders, and a motivation to raise the bar year on year. I am confident we will get to see better reflections of Pakistani talent and enterprise in the entries this year. "

Ejaz Wasay
HoD Media Studies & Sr. Fellow Marketing
Institute of Business Management

Ahsan Jamil

im"A brilliant liaison; providing a platform to share experiences, protecting consumers' right to know & maintaining high quality standards of storytelling while recognizing top notch performances. All in all a fantastic effort to promote the most pivotal form of communication i.e. Advertising."

Ahsan Jamil
CEO
Aman Foundation

Faraz Maqsood Hamidi

im"I can vouch for the authenticity, transparency and high creative standards of the PAS Awards — given that I have yet to win one!"

Faraz Maqsood Hamidi
Co-Founder, Partner & Creative Director,
The D'Hamidi Partnership

Fuad Chundrigar

im"11. PAS Awards provides a much needed platform to showcase Pakistan's advertising fraternity' achievements – setting the creative bar, inspiring innovation and instilling a sense of achievement. I am delighted that PAS continues to invest in this endeavor and hope the advertising community fully supports these Awards. Bravo PAS!"

Fuad Chundrigar
General Manager
Global Food Industries

Waheed Bhatti

im"I am sure PAS Awards have further energized and incentivized the advertisers and their agencies in their pursuit for coherent, consistent strategies, powerful creative concepts, higher production standards with improved effectiveness."

Waheed Bhatti
Communications and brand Advisor
STRIDE, Netherland

Salman Abideen

im"PAS awards are a great platform for the industry to be rewarded for exceptional strategic work. I would like to see more entries that are well structured and make business sense. These are effectiveness awards after all."

Salman Abideen
Associate Profession
Szabist

Hamid Haroon

im"The Pakistan Advertiser Society Awards is a commemoration of some of the best in advertising in the preceding year. More important than the glitter is the painstaking care in the short listing of the nominees and the selection of the final awardees. It is a notable triumph for the profession, where recognition of communications excellence is scarce and where the biochemistry of interacting skills and their role in evolving the requisite communication skills is frequently ignored. I look forward to the 2013 event with much anticipation and pleasure."

Hamid Haroon
CEO
Dawn Media Group